Together
Task
Prototyping an app in a study project, which fits a certain target group and got UX Design standards.
„Together“ is a social network that provides the user with information about his interests. Based on subscriptions, likes, visited places and friends, the app delivers a news feed that is perfectly matched to the interests, preferences and activities of the user with the least possible dispersion.
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The business model is to use the information provided by users to create perfectly tailored ads. For example, the proposed activities and events in places visited can be partially sponsored. Since the app is free and does not provide for in-app purchases, revenue must be generated through ads. These should be as native as possible. This should ensure that the user’s experience is disturbed as little as possible and that the ads support the actual search results even more.
Creativity at it’s best – users can individually choose color, background, feed design and search preferences. For a unique user experience.
We’re a team of creatives who are excited about unique ideas and help companies to create amazing campaigns by using digital storytelling.